True North Custom Publishing, LLC, headquartered in Chattanooga, Tennessee, is a marketing firm that specializes in custom publishing. The company, originally established in 1988 as a marketing group, restructured in June 1998 to focus entirely on 100% custom publishing. The company has grown from its beginnings as a local advertising and graphic design firm to become a leader in the ever-evolving healthcare custom publishing industry. True North presently publishes more than 800 magazines and/or newsletters throughout the United States annually.

At True North, we deliver more than product and services—we provide an experience. Our unique TrueCustom® production process takes into consideration three key elements of a custom publishing program that are essential to our clients’ success—production workflow, reader experience, and strategic marketing objectives. Every member of our staff is dedicated to the excellence our clients expect and deserve in a custom publisher and strategic marketing partner.

We have selected the name True North for our company because navigation is a hobby to many of our team members. We see the craft of marketing as a journey, and the destination of any marketing program is success. In much the same way that navigators adjust their course to true or magnetic north, smart marketers monitor the progress of their marketing and communications efforts. They then make adjustments to the course of the program based on real-time input—correcting and adjusting for optimal results. At True North, we take pride in assisting our clients in reaching their goals. To this end, we develop marketing tools that build human relationships and enable outstanding results for our clients.

Our mission is to contribute to the success of our clients.




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